PRIVACY POLICY

Effective Date: July 19, 2026
Last Updated: July 19, 2026

The Fit Press (“The Fit Press,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, disclose, retain, and protect your information when you visit or use our website, thefitpress.com (the “Website”), purchase products or services, create an account, subscribe to communications, participate in programs or memberships, or otherwise interact with us.

By using our Website, you acknowledge the practices described in this Privacy Policy.

1. WHO WE ARE

The Fit Press operates the website thefitpress.com and provides products and services related to health, wellness, beverages, food, fitness, memberships, programs, events, and related offerings.

For privacy-related questions or requests, please contact us using the information provided in the “Contact Us” section below.

2. INFORMATION WE COLLECT

Depending on how you interact with us, we may collect the following categories of information:

Personal and Contact Information

Name
Email address
Telephone number
Billing address
Shipping address

Account Information

Username
Password or authentication credentials
Account preferences
Membership or subscription information

Transaction and Purchase Information

Products and services purchased
Order history
Transaction details
Membership and subscription history
Billing and payment status

Payments may be processed by third-party payment processors. We generally do not directly store complete credit or debit card information when payment information is processed by a third-party payment provider.

Communications
We may collect information you provide when you contact us, submit an inquiry, complete a form, leave a comment, request customer support, participate in a promotion, or communicate with us by email, telephone, text message, or other means.

Technical and Device Information
When you use our Website, we or our service providers may automatically collect information such as:

IP address
Browser type
Device type
Operating system
Referring website
Pages visited
Approximate location derived from an IP address
Date and time of visits
Website interactions and usage information
Cookie and similar technology identifiers

3. HOW WE USE YOUR INFORMATION

We may use personal information to:

Process and fulfill orders;
Deliver products and services;
Create and manage customer accounts;
Administer memberships and subscriptions;
Process payments and refunds;
Communicate about orders, accounts, memberships, or services;
Provide customer service and respond to inquiries;
Send marketing or promotional communications where permitted by law;
Operate, maintain, personalize, and improve our Website;
Analyze Website traffic and customer interactions;
Detect, investigate, and prevent fraud, abuse, spam, and security incidents;
Protect our customers, business, Website, and legal rights;
Maintain appropriate business and transaction records;
Comply with applicable legal and regulatory obligations; and
Carry out other purposes disclosed to you at the time information is collected or with your consent.

4. COMMENTS

When visitors leave comments on our Website, we may collect the information entered into the comments form, as well as the visitor’s IP address and browser user-agent information to assist with spam detection and Website security.

An anonymized string created from your email address, sometimes called a “hash,” may be provided to the Gravatar service to determine whether you use that service. If your comment is approved and you use Gravatar, your profile picture may become publicly visible alongside your comment.

5. MEDIA AND USER-GENERATED CONTENT

If you upload images or other media to our Website, you should avoid uploading files containing embedded location information, including EXIF GPS data.

Depending on how content is published on our Website, other visitors may be able to download publicly available images and extract embedded information from those images.

You are responsible for ensuring that you have the appropriate rights and permissions to upload any content you submit to our Website.

6. COOKIES AND SIMILAR TECHNOLOGIES

We and our service providers may use cookies, pixels, tags, local storage, and similar technologies to operate the Website, remember preferences, understand Website usage, improve performance, provide functionality, and, where applicable, support advertising or marketing activities.

If you leave a comment, you may have the option to save your name, email address, and website in cookies for convenience. These cookies may remain for up to one year.

If you visit a login page, we may set a temporary cookie to determine whether your browser accepts cookies. This cookie does not contain personal information and is generally removed when you close your browser.

When you log in, cookies may be used to save your login information and display preferences. Login cookies may last approximately two days, while display preference cookies may last approximately one year. If you select “Remember Me,” your login may remain active for approximately two weeks. Logging out will remove applicable login cookies.

If you edit or publish an article, an additional cookie may be stored in your browser indicating the ID of the article you edited. This cookie generally expires after one day and does not itself contain personal information.

You can control or delete cookies through your browser settings. Disabling certain cookies may affect the functionality of the Website.

Where required by applicable law, we will obtain consent before placing non-essential cookies or similar tracking technologies on your device.

7. ANALYTICS AND ADVERTISING

We may use third-party analytics providers to help us understand how visitors use our Website.

We may also use advertising and marketing technologies to measure the effectiveness of advertising campaigns and, where applicable, deliver advertisements that may be more relevant to users.

These providers may use cookies, pixels, device identifiers, or similar technologies and may collect information about your interactions with our Website.

Where required by applicable law, we will provide appropriate choices regarding the use of personal information for targeted or personalized advertising.

8. EMAIL AND TEXT MESSAGE COMMUNICATIONS

If you sign up to receive promotional emails, you may unsubscribe at any time by using the unsubscribe instructions included in those communications.

If we offer SMS or text message marketing and you choose to enroll, we may use your telephone number to send communications in accordance with your consent and applicable law. Consent to receive marketing text messages is not a condition of purchasing products or services.

You may opt out of marketing text messages by following the opt-out instructions provided in the messages.

We may continue to send non-promotional communications when necessary to complete transactions, provide requested services, administer your account or membership, or comply with legal obligations.

9. EMBEDDED CONTENT AND THIRD-PARTY WEBSITES

Our Website may contain embedded content or links from third-party websites, including videos, images, social media content, maps, articles, payment services, or other external services.

Embedded content may function as though you visited the third-party website directly. Those third parties may collect information about you, use cookies or similar technologies, and monitor your interactions with their content.

Third-party websites and services operate under their own privacy policies and practices. The Fit Press is not responsible for the privacy practices of third-party websites or services. We encourage you to review their privacy policies before providing personal information.

10. HOW WE SHARE PERSONAL INFORMATION

We may disclose personal information to third parties when reasonably necessary to operate our business, including:

Website hosting and technology providers;
Payment processors;
Shipping and delivery providers;
Customer relationship management providers;
Email and communications providers;
Analytics providers;
Marketing and advertising providers;
Fraud prevention and security providers;
Professional advisors, including attorneys and accountants; and
Government authorities or other parties when required or permitted by law.

We may also disclose information in connection with a merger, acquisition, financing, sale of assets, restructuring, bankruptcy, or other business transaction.

We may disclose information when we reasonably believe disclosure is necessary to comply with applicable law, enforce our agreements, protect our legal rights, prevent fraud or security threats, or protect the safety and rights of others.

We do not sell personal information for money unless we clearly disclose otherwise.

Certain privacy laws may define “sale,” “sharing,” or “targeted advertising” more broadly than an exchange of information for money. If our practices fall within those definitions and applicable law gives you an opt-out right, we will provide the required method for exercising that right.

11. PAYMENT INFORMATION

When you make a purchase, payment information may be transmitted directly to a third-party payment processor.

The payment processor’s collection and handling of your information is governed by its own privacy policy and terms.

We encourage you to review the privacy practices of the payment provider presented to you during checkout.

12. HOW LONG WE RETAIN INFORMATION

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing products and services, maintaining business and transaction records, resolving disputes, enforcing agreements, preventing fraud, and satisfying legal, tax, accounting, and regulatory requirements.

If you leave a comment, the comment and associated metadata may be retained indefinitely to help us recognize and automatically approve follow-up comments.

For registered users, we may retain personal information contained in user profiles while accounts remain active and for an appropriate period afterward.

Retention periods may vary depending on the type of information, why it was collected, and applicable legal requirements.

13. DATA SECURITY

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or destruction.

However, no Internet transmission, electronic storage system, or security measure can be guaranteed to be completely secure. You should use appropriate precautions when transmitting personal information online and protect your account credentials from unauthorized access.

14. YOUR PRIVACY RIGHTS

Depending on where you reside and which privacy laws apply to us, you may have certain rights regarding your personal information, which may include the right to:

Request access to personal information we maintain about you;
Request correction of inaccurate personal information;
Request deletion of certain personal information;
Request a portable copy of certain personal information;
Opt out of certain uses or disclosures of personal information where applicable;
Opt out of certain targeted advertising or qualifying data sales or sharing where applicable;
Withdraw consent where processing is based on consent; and
Appeal certain decisions regarding privacy requests where required by applicable law.

These rights are subject to applicable legal limitations, exceptions, and verification requirements.

We will not unlawfully discriminate against you for exercising applicable privacy rights.

To submit a privacy request, please contact us using the information in the “Contact Us” section below.

We may need to verify your identity before processing certain requests.

15. CALIFORNIA AND OTHER U.S. STATE PRIVACY RIGHTS

Residents of certain U.S. states may have additional rights under applicable state privacy laws.

If a state privacy law applies to The Fit Press and grants you specific rights regarding your personal information, we will process eligible requests in accordance with applicable law.

Depending on the applicable law and our data practices, these rights may include rights to access, correct, delete, or obtain a copy of personal information and to opt out of certain sales, sharing, profiling, or targeted advertising.

Nothing in this section is intended to provide rights that do not otherwise apply under applicable law.

16. CHILDREN’S PRIVACY

Our Website and services are not directed to children under the age of 18, and we do not knowingly collect personal information online from children under 18 in violation of applicable law.

If you believe a child under 18 has provided us with personal information without appropriate authorization, please contact us so we can investigate and take appropriate action.

17. PASSWORD RESETS AND ACCOUNT SECURITY

If you request a password reset, technical information such as your IP address may be included in or associated with the password-reset process for security and fraud-prevention purposes.

You are responsible for maintaining the confidentiality of your account credentials and should notify us if you believe your account has been accessed without authorization.

18. AUTOMATED SPAM AND FRAUD DETECTION

Visitor comments and other Website submissions may be reviewed through automated spam, fraud, or security detection services.

Information may be transmitted to service providers that assist us in detecting and preventing spam, fraudulent activity, abuse, and security threats.

19. INTERNATIONAL USERS

Our Website is operated from the United States.

If you access the Website from outside the United States, your personal information may be transferred to, stored in, or processed in the United States or other jurisdictions where our service providers operate.

Privacy and data protection laws in these jurisdictions may differ from those in your country of residence.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information.

20. DO NOT TRACK AND PRIVACY PREFERENCE SIGNALS

Some browsers provide “Do Not Track” signals or other privacy preference mechanisms.

Because there is not a universally accepted standard for responding to all such signals, our Website may not respond to every browser-based Do Not Track signal.

Where applicable law requires us to recognize a legally valid universal opt-out or privacy preference signal, we will process that signal as required by applicable law.

21. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our business practices, Website features, technologies, or legal requirements.

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy. Material changes may be communicated through additional notice where appropriate or required by law.

We encourage you to review this Privacy Policy periodically.

22. CONTACT US

If you have questions about this Privacy Policy, our privacy practices, or would like to submit a privacy-related request, please contact:

The Fit Press
Website: thefitpress.com
Email: info@thefitpress.com
Phone: (954) 667-7235
Mailing Address: 2511 Davie Blvd, Fort Lauderdale Fl 33312

Please include sufficient information for us to understand and respond to your request.